Even in 2012, there are plenty of small businesses that are using telephone connections to make credit card transactions. This can be especially inconvenient when a business may use the same line to receive faxes or phone calls, as the transaction can’t always be done until the line is free. If the credit card machine is the only device that still uses a traditional analog or POT phone line, that business is also carrying a monthly charge for copper-based connectivity.
Meanwhile, your business may already have a lightning fast internet connection, which is the ideal channel for approving credit cards. Why? Telephone-based credit card machines move at the speed of a modem, and although they usually can get an approval in the space of a few seconds, they have to find a dial tone, call out, and connect. Meanwhile, an internet-based solution can connect, authenticate, and have a response back at lightning speed. DSL, Cable, T1, and other high-speed internet connections are always on, so transaction processing is instantaneous. Additionally, because these machines are PCI compliant, the transactions run through IP credit card readers are secure and carry the same chargeback protection.
For those clients who may not currently have Ethernet connectivity in their places of business, but are anticipating it in the future, Capital Processing Network features several terminals that have dial-up and Ethernet capabilities. These machines also allow for an emergency backup in case the internet goes out, or the machine is used at a location that currently only has analog phone line access. If you don’t want to deal with extra LAN cables, there are even optional WiFi enabled credit card machines that connect into your wireless network.
Upgrading your credit card terminals for internet use is a great way to cut costs and improve efficiency. By ditching a phone line, you can save hundreds of dollars per year. Faster transactions make mean that your customer service and fulfillment teams can process more orders every hour with fewer delays. For companies that accept credit cards over the phone, faster approval allows customer service agents to approve the card in real time and ask alternate card numbers if the first card is declined. By investing in future-proof IP credit card readers and machines, you can streamline your business process while ensuring that you have the most modern payment processing systems on the market today.